Findom, Giantess and JOI. These may sound like bonkers, meaningless words. But in fact, they are three modern-day sexual fantasies that Brits are searching for online.
Adult video site Clips4Sale, which hosts more than 8million x-rated clips, has conducted an intriguing analysis of the changing preferences of its 250,000 daily visitors.
The results showed a dramatic change in popular search terms over the last two decades, with only four out of 10 of the most desired intimate acts remaining the same.
While tickling and foot fetishes were the most sought-out when the site launched in 2003, today, these have been overtaken by more out-there terms, such as farting and bondage.
The analysis also revealed a whole host of obscure fantasies held by global users today, including BBL — a preference for women who’ve undergone buttock-enlargement procedures — and Giantess, which describes a female giant.
The analysts at Clips4Sale say a Giantess fantasy involves being stepped on, crushed and dominated by a giant woman.
Other little-known modern terms include ‘cuckolding’ — watching your partner with someone else — and pegging — the act of a woman penetrating someone, usually a man, with a sex toy.
Meanwhile ‘findom’ is financial domination, and ‘JOI’ involves an adult creator telling viewers how to perform self pleasure.
Superheroines — the erotic attraction to characters and archetypes derived from superheroes in comic books — is also a newfound popular trend.
Based on the sites sales data, feet pictures and videos continue to be on the 10 ten list of most desired fetishes.
Bondage is another kink that has become more and more popular over the past 20 years, the analysts say.
The term ‘taboo’ is also a mainstay; studies have shown that, for some, the more adult content a person watches, the more extreme the theme must be to elicit arousal.
Others such as spitting smothering and a kink for high heels are not as popular as they were in 2003 when the site first launched.
Brits are among the most prolific porn users in the world, with an average of 16,600,000 searches for adult content made each month.
The adult film industry is estimated to be worth more than £15billion a year.
While thousands of British men and women watch and enjoy pornography without issue, about one in 20 Brits have a porn addiction.
In some of the most extreme cases, experts have treated patients who watch x-rated content for up to 14 hours a day, according to not-for-profit online therapy programme Pivotal Recovery.
However, Many suffers understandably avoid seeking professional help out of shame and embarrassment for their affliction or fear of exposure.
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