WSJ News Exclusive | Kim Kardashian Wants Men to Wear Skims, Too

Oct. 23, 2023 6:00 am ET

Kim Kardashian’s shapewear empire is stretching toward a new kind of customer.

This week Skims is adding men’s boxers, briefs, undershirts, T-shirts, tank tops and leggings to its online store, building on its popular collection of nude-toned bras, bodysuits and underwear for women.

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