Fact: Huda and Mona Kattan are the ultimate business baddies

Arabian Business just dropped its annual Dubai 100 list for 2025, and, no surprises here, Huda and Mona Kattan made the cut.

This list highlights the biggest power players shaping the city’s future, from tech disruptors and cultural icons to business moguls making global waves.

And when it comes to beauty, digital influence, and entrepreneurship, few have left a bigger mark than the Kattan sisters.

Huda Kattan, the brains behind Huda Beauty, went from a finance graduate to one of the world’s most successful beauty entrepreneurs.

What started as a beauty blog in 2010 became a billion-dollar empire known for its game-changing products, from ultra-pigmented eyeshadow palettes to viral lip kits.

Huda’s philosophy? Create makeup that actually works for all skin tones, something the industry was seriously lacking when she launched her brand in 2013. Now, Huda Beauty is stocked globally, and her influence extends far beyond products, she’s a champion for diversity in beauty, breaking unrealistic beauty standards and encouraging authenticity.

Then there’s Mona Kattan, co-founder of Huda Beauty and the mastermind behind KAYALI, a luxury fragrance brand she launched in 2018. Mona grew up obsessed with scents, and KAYALI, which means “my imagination” in Arabic, is all about layering perfumes to create signature scents.

The brand has been a major success, disrupting the fragrance world with bold, Middle Eastern-inspired blends. Just this year, Mona took KAYALI independent in partnership with equity firm General Atlantic, proving that her business acumen is just as sharp as her nose for fragrance.

Their inclusion in Dubai 100 isn’t just about their beauty empire, it’s about how they’ve built a global business while staying true to their roots.

From redefining beauty standards to putting Arab entrepreneurship on the map, Huda and Mona Kattan continue to inspire Gen Z to dream big, take risks, and own their power.

Click here to read: “I finally met Huda Kattan and this is what she’s really like”.

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