You might be wondering how the natural makeup trend differs from both the no-makeup and no-makeup-makeup trends. The answer is that falls somewhere in between. Unlike au naturale no-makeup skin, this trend still relies on makeup, albeit light coverage. By using lighter foundations, powders, or even moisturizing products you can still achieve a more even skin tone and possibly even an added glow while letting your natural skin characteristics come through. With that being said, it can also be useful to utilize some of the same techniques as the no-makeup trend (for instance making sure that moisturizing, exfoliating, and reducing puffiness are part of your everyday skincare routine) in order to help you achieve your best natural makeup final product.
The natural trend also has some noticeable differences from the no-makeup-makeup trend. The no-makeup-makeup look is more focused on full coverage that looks natural, and doesn’t usually allow for natural skin texture or freckles to show through. This trend uses full coverage foundation to create the illusion of natural skin. While there are definitely perks to full coverage, especially if you’re someone who suffers from acne or skin discoloration, it is ultimately a thicker and more heavy process to achieve. Plus, thicker makeup coverage leads to a higher potential for more skin issues and breakouts long term.