The Candy Crush® inspired pockets, which are a part of Cowan’s SS ’24 collection debuting at Paris Fashion Week, are a colorful and campy solution that puts the fun back in FUNctional for on-the-go fashionistas. Chic c’est la pocket.
Candy Crush Saga has reunited with iconic fashion designer Christian Cowan to debut a line of stylish, oversized, attachable pockets at Paris Fashion Week- The limited-edition pockets are each uniquely inspired by the world of Candy Crush and can be pinned onto any outfit to instantly add fun and function
- All three pockets are available for purchase today for
$99 / £80 on christiancowan.com
Inspired by the coveted candies and the colorful
“For decades, pockets have been notoriously ignored by designers and excluded from women’s clothing, but fashion today begs for them,” said
Cowan’s SS ’24 collection, will feature three pockets, each donning its own beloved Candy color and shape that can be paired with any outfit, on any garment and attached like a brooch. The closet must-haves will complement the looks of the designer’s largest collection and first Paris Fashion Week debut:
- Denim Crush: Inspired by the blue candy in Candy Crush, you can dress this pocket up or pair it down! Fancy and casual! Denim Crush is the easiest of them all.
- Sugar Tuille: Inspired by the pink & white path and hues of the Candy Kingdom, and pulled straight from the runway, this pink pocket is the must-have of the season. French tweed and sparkle – what more could you want?
- Unnamed: Is there anything chicer than having no name? This pocket is inspired by the iconic purple candy and gives tweed & mystery. Head to Candy Crush socials to give this pocket a name.
“Our goal at Candy Crush Saga is, and always has been, to bring joy to our players’ lives through both unique in-game adventures and tangible real-life moments. Partnering with Christian (again!) has given us the opportunity to provide our fans with a way to express their love for the game, in style,” said Luken Aragon, VP Marketing,
This renewed collaboration comes on the heels of the wearable Sweet Seat,
About King
With a mission of Making the World Playful, King is a leading interactive entertainment company with a 20-year history of delivering some of the world’s most iconic games in the mobile gaming industry, including the world-famous Candy Crush franchise, as well as other mobile game hits such as Farm Heroes Saga. Candy Crush has been the top-grossing franchise in
About
Renowned for looks that Vogue describes as “fabulous“, the collection is known for bringing the fun to fashion week. The collection was a finalist for the CFDA/Vogue Fashion Fund in 2018.
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SOURCE King