McArthurGlen Designer Outlet Swindon is championing circular fashion by partnering up with Sign of the Times, the female-owned luxury reseller, to open a pop-up shop.
The pop-up, which is now open, offers visitors the opportunity to shop a wide range of carefully pre-loved designer items across clothing, shoes, accessories and, of course, luxury handbags. The curated selection on offer includes Louis Vuitton Neverfull bags and Yves Saint Laurent Totes.
Founded nearly 50 years ago, in 1976, Sign of the Times is renowned as the destination for buying and selling luxury items. Now, the platform provides specialist authentication and valuation services for designer goods.
Antonia Johnstone, CEO & Founder at Sign of the Times, said: “United by the shared interest in promoting circularity in the fashion industry, we are very excited to be joining McArthurGlen Designer Outlet Swindon for our second brick-and-mortar location in the UK – and look forward to helping members of the local community find their ideal match among the wide range of pre-loved designer items in our store.”
Further bolstering the circularity message, a recent study from the neighbouring Northeast Somerset area revealed that purchasing more second-hand items “could prevent emissions equivalent to 261,000 flights to Greece entering into the atmosphere”.
Tina Cumpstey, Centre Manager at McArthurGlen Designer Outlet Swindon, commented: “Alongside activities already taking place at the Centre such as Recycle Your Fashion, we want to continue encouraging our guests to opt for more sustainable options when building out their wardrobes. Investing in pre-loved items not only brings new life into existing products for a reduced cost, but also prevents goods from ending up in the landfill.”
Just last month, it was revealed that Sign of the Times had acquired assets from the start-up Cudoni, which collapsed into administration in April 2023. The acquisition, which was financed independently by the retailer, increased its database by 35%.
