L’Orèal Associate Principal Chemist Roselin Rosario told Makeup that lip stain differs from other lip products in that instead of forming a layer of pigment over the skin, lip stain is absorbed into the skin. Because the product is absorbed, not layered, these lip stains tend to last longer than their cream or liquid counterparts. In other words, they don’t require you to constantly reapply them.
TikTok users Zoe Smith and Tara Sigari have posted their own demonstrations of the viral lip stain hack, and the results are surprisingly impressive. The color of the lip stains blends effortlessly into their natural lip line, while giving the illusion of more volume. Smith even describes her results as comparable to the appearance of getting fillers. When lip gloss or lipstick is applied over the stain, their lips instantly transform into full, lush pouts that, most importantly, won’t fade after the first couple of hours of wear.