All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
The world of wigs is an ever-changing landscape of human hair and artificial adornments that can be worn for cosmetic, balding, or hair preservation purposes. It’s no wonder we’re constantly searching for the best online wig stores to build a collection. And today’s wigs have transformed so much that most can’t even tell the difference between an actual scalp and a wig scalp. The internet is much to blame for this with women flaunting their units on social media, serving a flawless tease and tagging their choice of wig suppliers.
With all that being said, it’s natural to think that quality wigs are easily accessible in 2023. But don’t be fooled. Note that you can’t always surf any advertised website boasting “premium wigs” and expect perfection at the drop of a click. You will be surprised at how many unwearable shags end up at your doorstep at the cost of your coin. So with that said, we decided to do the research ourselves.
“My clients would buy wigs and the hair would be of poor quality or the size wouldn’t be correct so I began creating units out of necessity,” says Porsche Waldo, celebrity hairstylist to Mary J. Blige, Chanel Iman, Tinashe and more. Porsche now has her own custom wig company, Ebony Design, where she tailors wigs to perfection to match her clients’ needs. But she also gave us a few pointers on how to shop for quality units online.
“There will be a lot of trial and error, so reviews and referrals are the way to go” says Waldo. “Besides the obvious, like customer comments, look for the option of different lace colors [if you are purchasing a lace wig]. The lace color should match your skin tone. Make sure you have the option of choosing a cap size. Your hair length should determine the cap size. For example, a short haircut would result in a small cap. When you receive the unit, check for the correct size to avoid puckering. A snug fit is ideal. And check for care instructions, like shampoo and maintenance.”
We also suggest that you inspect the inside of your wig for abnormal holes and excessive hair shedding. These are all telltale signs that your purchase just might’ve been in vain. Nevertheless, after much scouring, we did find a couple of websites to shop for quality wigs online. Below check out our picks, but always remember to probe, and take the required care of your new accessory.
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Luvme Hair
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Luvme Hair is known for its high quality wigs that are made out of 100 percent human hair and are actually affordable to boot. This glueless and protective wig is actually breathable so you can wear it all day long, no matter what the weather is doing outside. Before you check out, make sure to use our exclusive code “STYLE26” to save 26% off everything site-wide through December 31, 2023.
$119.90
$199.87
40% Off
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Mayvenn
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
This is by far one of the best online destinations for quality extensions and stylists. And now, you can also start your wig collection with something from their store.
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Elesty
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
This Amazon shop carries some of the best online options for wigs coated in bold colors.
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UNice
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
A top Amazon destination
for pre-plucked, human hair units. -
Sheenreal
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
You’ll find some of the best 360 wig options at this Amazon shop
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Wigsbuy
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Set aside plenty of time to explore this warehouse of a website, where the style choices are never-ending, tools, and accessories never run out, and sales are a daily event.
$76.36
$189.79
60% Off
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Wow African
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
YouTube bloggers are constantly raving about this site’s wide range of luxe and affordable wigs, including some units directly inspired by celebs. For example, Rihanna is the muse behind this half-up, half-down style.
$199
$399
50% Off
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RPG Show
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
RPGshow.com took the internet by storm back in 2007 when they started facilitating collaborations with YouTube bloggers to review their wigs. So it would be no surprise if you already own one of their statement units. And if not, just know that you’re missing out on high-quality full lace and frontal lace wigs made of virgin hair, 200% hair density, in-depth wig application tutorials, and a celebrity stylist affiliation program.
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WigTypes
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If you’re a wig connoisseur and like to purchase more than one at a time, you might already be privy to Wigstype.com. After housing two retail locations in Brooklyn and Manhattan, the company expanded into the digital sphere, and now offers more than 10,000 products in wigs, weave, and hair styling tools for customers all over the world. Here you can find super cheap units and coupon codes that will assist you on your journey.
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DivasWigs
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When your hair is so fly, it might just cause you to have a diva attitude…this is the premise behind Divaswigs.com. As a leading e-commerce website in full lace units, this website only offers 100% premium quality human hair wigs with the option to either have a full lace or 360 frontal that creates a natural flesh-like appearance.
$199
$299
33% Off
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Coco Black
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Coco Black Hair’s name is catchy, but what may lasso your attention more is the fact that they use raw material and unprocessed virgin hair to create all of their wigs! So whether you go full lace, 360 lace, frontal or weft wig, just know that your hair quality will up the ante and be sourced from the best raw virgin suppliers around the world.
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Elevate Styles
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As one of the first e-commerce wig sites to launch in 2010, elevatestyles.com has kept its quality hair reputation up to par over the years, and still offers some of the best-styled wigs in synthetic, blended, and human hair options.
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Latched + Hooked
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This company, founded by beauty vet Tiffini Gatlin, is the original destination for high-quality, pre-curled, and looped synthetic wigs and extensions that look so real, everyone will be asking for your hair routine. The prices aren’t cheap, but given the care put into each one and their lasting power, I’d say one (or three) is worth the investment.
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Hair Stop & Shop
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From lace wigs to half wigs to virgin hair extensions, this one-stop-shop stays on top of the latest natural hair trends, offering a plethora of options for each one. For example, you can snag a few bundles of handmade passion twists, the latest protective style to take over IG feeds everywhere.
$14.99
$24
38% Off
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Big Chop Hair
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This Black woman-owned brand is co-signed by a slew of our favorite influencers, thanks to its ultra-realistic textures and natural parts that blend seamlessly into natural strands.
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My First Wig
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The name says it all. This site is a must-have resource for anyone who is trying out a wig for the first time. In addition to a fleet of versatile styles to choose from, there’s also tutorials that beginners can watch and master from home.
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RPGhair
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
This website offers to bleach the knots in lace front wigs so your parts look even more natural. You also get to customize your wig by choosing the cap construction, cap size, hair density and whether you want a removable elastic band for secure placement.