62 Beauty Products With Before And After Pics That Speak For Themselves

Kulfi Beauty is a South-Asian, woman-owned small biz.

Promising review: “I have dark circles that I’ve just lived with for years because I couldn’t find a concealer that looked natural. Trust me when I tell you I’ve used the best-selling concealers, but they all looked cakey and/or clownish.

Kulfi’s concealer is a miracle product. First, the doe-foot applicator is the softest thing in the world other than a chinchilla. Seriously. I dab a few tiny dots of this product, which is the PERFECT MATCH for my skin and tap it on with my finger just where there’s discoloration. If I’m feeling fancy, I use a concealer brush. I do NOT use a setting powder. It doesn’t crease or cake. And I don’t have reverse-panda-eyes.

FYI, I have hazel eyes, brunette hair, light skin tone, combination skin. My concealer match is Coco Crush.” —Judie

Get it from Kulfi Beauty for $26 (available in 12 shades).

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