Digi Beauty, the latest venture from Glamnetic’s founders, is redefining press-on nails with its vibrant and expressive designs, launching at Ulta Beauty. With 18 dazzling nail sets, Digi Beauty is crafted for Gen Z and Gen Alpha consumers looking for affordable yet bold ways to express their individuality.
Unlike Glamnetic’s minimalist aesthetic, Digi Beauty takes a maximalist approach with playful sets like ‘Pink Pop Star,’ ‘Talk a Dot,’ and ‘Espresso.’ The collaboration with Ulta Beauty taps into the growing demand for artificial nails, a trend that surged during the pandemic and continues to thrive as younger consumers embrace at-home nail care.
Supported by 1,000 content creators on TikTok, Instagram, and YouTube, Digi Beauty is poised to create a vibrant community around its accessible, stylish offerings. With its eye-catching designs and inclusive appeal, this launch promises to make DIY nail art a new standard for self-expression.
Image Credit: Digi Beauty
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